About Us

First launched in 2016, Sassy Luxe was started as a ‘side hustle’ online boutique out of a spare bedroom. Having experienced monumental growth during the pandemic of 2020, customers demanded a physical store where they could try on and shop the latest styles. Fast forward to today and Sassy Luxe boutique has grown to over 12 thousand instagram followers worldwide, and has made itself at home in a vibey, cutesy, instagrammable boutique based in Great Bridge, just outside of West Bromwich.

Sassy Luxe is a leader in boutique fashion, offering many styles which are exclusive to the brand as part of the Ultra Luxe Collection. Style never sleeps and neither do we – we're 24/7, dropping new products every week.

Our goal is to provide all the lit girls with the most exotic and exclusive insta baddie outfits, all while offering the best possible shopping experience so you always have the latest looks for less.

We value our loyal and committed customers. If this is your first time shopping with us we cannot wait for you to be part of the Sassy Squad! 💕